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Yesterday, I took a meeting on digital media. Besides our IT staff, Dr Sethi of Telmac and Sudhakar Gupta of Ad-Impact were present at my invitation along with their teams. They spoke at length on best ways to use the social networking sites. A photo on my mobile:
I also spoke of use of QR codes (QR=Quick Response). I advised NKDA to use QR codes on map based directions boards in New Town. The maps help a person to find an adddress. A QR code linked to a Google Map will allow anyone with a smartphone to precisely locate his destination. Here is a web-pic that I used yesterday in the meeting to illustrate what I had in mind:
I have asked Pritam Thakur, System Manager (NKDA) to try out prototypes within a week. Meanwhile here is a QR code that I just generated and would be happy to get answers from readers as to what it is about:
The QR Code above opens up a google map of Eco park - the area to the north of the water body. In the age of smart phones, such QR codes would be really beneficial - great initiative !. It would be useful not only for displaying maps, but for other relevant information as well. eg. QR codes on bus stops could have links to information on the bus routes passing through that stop with timings. You can also put a QR code for updated emergency contact information at important junctions - this would have links to nearest hospital address / phone, nearest police station etc.
ReplyDelete100 out of 100, Sudipta.
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